Women pursuing full careers have encouraged the practice of
families eating out more often. Restaurants are forced to adapt to the change
in demographics. It is common to see coffee shops with children’s menus or
special birthday party offers, complete with clowns, balloons and games. “Women‘s
only” night-out have become a common phenomenon.
Bars even offer free drinks to women in recognition of their dining
potential. Elaborate family brunches are available for families on weekends. Women
executives have become a regular travelling segment that requires special
facilities and dining options.
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